About AH! PR
AH! PR is run by a highly experienced senior journalist Andy Hirst who has personal experience of every aspect of reporting from hard news to features, reviews to music.
For over 20 years he has seen the quality of press releases submitted by professional PR companies. Most of it misses the mark and ends up immediately dumped by busy news desks.
He knows what news editors want, how they want it and when they want it. If you have a story to tell, Andy will know how best to tell it.
Or, as he says: "All news editors are exceptionally busy and most decide within five seconds whether they are interested in a story or not. Knowing how to tap into that mindset is a rare skill. The quality of most press releases newsdesks see leaves an awful lot to be desired and many are simply deleted because the main point they are trying to make is often obscured by gobbledegook that journalists simply don't have the time to plough through. It's not always what you say, it's how you say it that counts.''
That's unique enough.
But AH! PR goes far further. We have a clear pricing structure which firmly puts the customer first. You know what it will cost and exactly what you'll get in return. In short, anyone who has had dealings with PR companies will know that AH! PR offers phenomenal value for money. You could spend a fortune with a PR company, yet all you really want is a couple of well-targeted press releases.
Advertising costs can be well over £2,500 for a quarter page in a regional newspaper.
A well-written press release could take up more space than that in a news column where more people would be likely to read it anyway.
Or, to put it more simply, double the impact at a fraction of the cost.
Now that's unbeatable!
